Artisan builder of hands-on channel alliances19.03.2019
Our Managing Director for Partners, Adam Cathcart, talks to Comms Dealer about relationships in the reseller channel.
Differentiation is now about value, not price norAdam Cathcart, Managing Director – 9 Partners
commoditisedproducts, so we help partners to position multiple products and services correctly and provide support across provisioning, selling, installing, billing and in-life management. We are a partner, not a supplier, and work hard to articulate our story and keep it visible.