Digital Marketing Workshop
Would you like to find out more about Search Engine Optimisation and Pay Per Click? Find out about the options available, the pros and cons of each and some tools to help you achieve your online marketing goals. In doing so, your business will discover one of the most cost-effective ways to generate new customers.
The hands on workshop will include practical exercises and opportunities to learn more about:
Campaigns – create a campaign based on a product or service you want to sell.
Keywords – understand more about keyword research – what do your prospects and customers type into the search field when looking for your products and services? It may surprise you!
Adverts and landing pages – gain an understanding of how to create compelling adverts and effective landing pages which will enable you to drive sales.
09:30 arrival for a 10:00 start. The workshop will conclude at 13:00. Please feel free to join us for a light lunch where there will be an opportunity to carry on the conversation and network until 14:00.